Hey Guys, today, we are going to review BUZZSUMO which is a Content Marketing Tool.

In this Buzzsumo review, We try to explore each and every aspect of this content marketing tool like Trending Topics, Keywords, Questions, Content analysis (Web, Youtube, Backlinks), Finding the best influencer (Web, Youtube, Backlinks) for your Brand and create alerts on topics a publisher wants.

What is Buzzsumo?

buzzsumo Review
what is Buzzsumo?

Buzzsumo is a powerful content marketing tool that has been made especially for content marketers to Get a closer insight into the competitor’s website or any Topic that has proven historical data. This powerful content marketing tool can help us to get great content ideas for their upcoming post. Nowadays, Buzzsumo offers a beta tool for keywords to new signups.

Things to Read:

How to Create an Account of Buzzsumo?

For creating an account in the buzzsumo. Users must have to follow the following steps. These simple steps are listed below:

  1. Go to buzzsumo.com
  2. Click on Start Free Trial or Signup Button
  3. Content marketers may get 7 days or 30 days of the free trial.
  4. Fill out the form as asked (Your Name, Email Address, and password)
  5. Thus, your account is open. Now, you can enjoy the free trial of the Buzzsumo Marketing tool.

Benefits of using Buzzsumo

BuzzSumo is a content research and social media analytics tool that helps marketers, content creators, and businesses find popular and trending content. Here are the key benefits of using BuzzSumo:

  • Content Discovery and Ideation: BuzzSumo helps identify trending topics and high-performing content across various platforms. This enables users to generate new content ideas and keep their content strategy relevant.
  • Content Performance Analysis: Users can analyze the performance of specific content by tracking metrics like social shares, backlinks, and engagement levels. This information helps gauge the effectiveness of content and refine content strategies.
  • Competitive Analysis: BuzzSumo allows users to analyze competitors’ content strategies. By exploring what content is resonating with their audience, users can adjust their strategies to stay competitive.
  • Influencer Identification: BuzzSumo helps identify key influencers in specific niches or industries. By connecting with these influencers, users can expand their reach and gain more exposure for their content.
  • Backlink Analysis: The tool provides information on backlinks, helping users understand which sources link to their content and their competitors. This can guide link-building strategies and improve SEO.
  • Monitoring and Alerts: Users can set up alerts to monitor mentions of specific keywords, brands, or content topics. This keeps users informed about relevant discussions and industry trends.
  • Content Curation and Trend Identification: BuzzSumo offers curated lists of popular content, allowing users to stay updated on what’s trending in their industry. This feature is helpful for curating content for social media or email marketing.

Overall, BuzzSumo offers a comprehensive suite of features that help users discover, analyze, and optimize content while staying ahead of industry trends and monitoring competitors.

How does Buzzsumo help businesses or marketers?

BuzzSumo helps businesses and marketers by providing insights, analysis, and tools for discovering trending content, analyzing performance, and identifying key influencers. Here’s how BuzzSumo supports businesses and marketers:

  • Content Strategy Development: IT helps businesses identify popular topics and trends. By analyzing what content resonates with audiences, marketers can develop effective content strategies that align with consumer interests and industry developments.
  • Audience Engagement: The tool provides data on social shares and engagement, enabling businesses to understand what content drives interaction. This information helps marketers create content that fosters deeper connections with their audience.
  • Competitive Analysis: BuzzSumo allows marketers to analyze competitors’ content, offering insights into their strategies, top-performing content, and overall engagement. This competitive analysis helps businesses stay ahead in their market and adapt strategies based on industry trends.
  • Influencer Marketing: The platform identifies key influencers within specific niches. Businesses can use this feature to connect with influencers, foster partnerships, and leverage their reach to promote their products or services.
  • Content Ideation: BuzzSumo helps marketers generate new content ideas by highlighting trending topics, popular articles, and emerging themes. This makes it easier to keep content fresh and relevant.
  • SEO and Link Building: BuzzSumo’s backlink analysis feature shows which sources link to a business’s content and that of its competitors. This information can guide SEO and link-building efforts, helping improve search engine rankings.
  • Monitoring and Brand Management: Businesses can use BuzzSumo to monitor mentions of their brand, products, or keywords. This real-time monitoring helps businesses respond quickly to customer feedback and manage their brand reputation.
  • Content Curation and Distribution: BuzzSumo offers curated lists of popular content, which can be used for social media and email marketing. By sharing trending content, businesses can maintain a consistent online presence and engage their audience.

Overall, BuzzSumo is a valuable tool for businesses and marketers to develop informed content strategies, engage audiences, analyze competitors, leverage influencer marketing, and improve SEO.

Buzzsumo: Pricing

Buzzsumo Pricing

Buzzsumo used to offer four types of plans to their users, i.e. Content Creation, PR and Comms, Suite, and Enterprise. These plans are targeted to a particular audience. So, Let us deep dive into these plans:

Content Creation

During our in-depth Buzzsumo review, we discovered that the content creation plan is the most popular among Buzzumo users. This plan allows for unlimited searches with Keyword Alert per month, along with access to Content Analyzer, Trending feeds from various search engines, and Question Analyzer. The plan is priced at $199 per month.

PR and Comms

PR and Comms is Buzzsumo’s offering for the News Agency and PR teams. This plan allows unlimited searches with 5 Keyword Alerts per month for two seats and access to all features of the Content creation plan and Media DATAbase and Outreach, Coverage Reports, and Stack integration. The plan is priced at $299 per month.

Suite

A suite plan is an ideal plan for a large marketing or PR team. With the plan, you will get access to everything from above other two plans and Youtube Analyzer, chrome Extention, and article upload.

Features of Buzzsumo:

There are lots of possibilities you can do through Buzzsumo. So, We have listed some features out of too many great features of Buzzsumo. These great features are broadly divided into almost two parts. These two parts are listed below:

Content Insight: Create great content with Buzzsumo

Buzzsumo helps you make a strategy on a niche or topic you are working on. It also helps you find the most perfect content marketing strategy proven in your niche by looking into your competitor’s website.

Through these content ideas, you can create highly engaging content. These content ideas also help you to improve your SEOs and rank higher in the SERPs. The engaging content contains a great “Headline, photo and many others”.

Influencer: Find the perfect strategy for your website

Buzzsumo also helps in finding the best influencers for content(Niche) available on your website on each and every social platform. Finding the perfect Influencer is an excellent idea as it can help you to increase your brand awareness and profits.

Things content creators can do in Buzzsumo:-

There are lots of possibilities a webmaster can do through buzzsumo like SEO for Blog, SEO for VIDEO, finding a perfect influencer for your business and many more. So, to ease your problem, we have listed down the important possibilities or things you can do with the help of Buzzsumo we find during the detailed review:

Buzzsumo Trending Page
Content Creator in Buzzsumo

A content creator who uses BUZZSUMO can use this tool to explore what’s trending around the world. Under trending features, you will get much more features in comparison to Google Trending.

As we all know Google Trending only offer “what is trending at Google?” but at buzzsumo “You will get much more features like what is trending at Google, Facebook, Twitter, and many more social media platform?”

Keywords:

Buzzsumo Keyword Research Page
Buzzsumo Keyword Exploration Tab

Buzzsumo offers Content creators to explore the competitor’s Keywords or their own Keywords on the basis of Domain or Keywords. This can help you to generate the perfect backlink for your website via guest posting or link exchange.

Discover Question:

Buzzsumo Question Research Page
Discover Question Tab Buzzsumo

In this Section, Publishers around the world can look into the available question around the Global Internet based on the specific keyword or domain. When the content creator solves all the questions available around the internet through his blog post, then, the post becomes the best or the killer content that will rank in the 1st position for every question and get a large pool of traffic on that topic.

Chrome Extension: Buzzsumo Review

buzzsumo chrome extension

Buzzsumo uses to offer a Chrome extension for its users. This chrome extension is used to offer data like Facebook Engagement, Twitter Share, Pinterest Pins, number of links and many more.

How to Install Buzzsumo Chrome extension?

This is the basic way to install the chrome extension in your browser. This way has listed below:

  • Install the extension from the Chrome Extension store.
  • Make sure you have registered with the buzzsumo and login with the portal,
  • Just click the BuzzSumo Chrome Extension logo on any article you’re viewing.
  • That’s it – immediate analysis at your fingertips!

Use Case of the Chrome Extension of Buzzsumo:

There is too many use case of the chrome extension of buzzsumo. Some of these use cases are listed below:

  • Strategy: Discover which articles are gaining traction and use this knowledge to influence your content strategy.
  • Curation: Check if the content you’re viewing is worth sharing with your audience.
  • Collaboration: Help your whole team save interesting articles into shared Projects.
  • Discovery: However, you come across content, get instant context and analysis without interrupting your workflow.

Buzzsumo Alternative:

There are too many great alternatives to the Buzzsumo content marketing tool which have similar features as this content marketing tool. We have ranked alternative content marketing tools on the similarities. Some of these ranked free and paid buzzsumo alternatives are listed below:

Social Animal: #1 Paid Buzzsumo Alternative

Social Animal logo
SOCIAL ANIMAL Logo

The Social Animal is a content Marketing Tool having almost the same features like Buzzsumo content marketing Tool. The major difference between these content marketing tools is their Price. The monthly cost of Buzzsumo starts at 99$ while 49$ for social monkey for the same period of time. You can get a detailed overview of the social media content marketing tool in the following GIF.

content-research-articles social monkey
Social Monkey Content Research tool

Ninjaoutreach: #2 Paid Buzzsumo Alternative

Ninja outreach UI
Ninjaoutreach UI

The Ninjaoutreach is nothing but a tool for a company to get the perfect influencer for its Brand. They search YouTube, Instagram, Tiktok, as well as Twitter to find the perfect match of influencers for the Brand. It has only one alternative feature to Buzzsumo. Here is a detailed review “Ninja outreach review“.

Sproutsocial: #3 Paid Buzzsumo Alternative

SproutsSocial Logo
SproutsSocial Logo

SproutSocial has almost each and every feature of Buzzsumo and we can say it is a true alternative to Buzzsumo. It has one extra feature that is social Engagement which makes this tool a more powerful tool. If we talk about the cost, we find users of BUZZSUMO have to pay 99$ for every single month while the user’s of SproutSocial have to pay 99$ with one extra feature. (here is review to Sproutsocial with it’s the best alternative.)

Oktopost: #4 paid Buzzsumo Alternative

Oktopost Logo
Oktopost Logo

The Oktopost is a B2B tool for content marketing for business to Effortlessly manage, organize, and schedule your B2B marketing content across multiple profiles, networks, and campaigns. It also offers a social media management system in its platform. (Here a detailed review of oktopost with the great alternative.)

Scoopit: #5 Paid Buzzsumo Alternative

Scoop.it
Scoop.it

Scoop.it is a content curator tool for business. Businesses can gather the best content idea from the internet and can share these curated content around there whole fan base. Scoop.it also offers website curation for websites, Knowledge sharing, Social Media, Personal branding and many more. For more detail review with the best alternative

Mention: #6 Paid Buzzsumo Alternative

Mention Content creation UI
Mention Content creation UI

We can call Mention a good buzzsumo alternative as both have almost similar features. Through MENTION, you can Easily monitor over 1 billion sources across the web daily. You can also listen and learn from social media data. Filter and analyze posts from multiple sources to improve your marketing strategy. All filters mentioned help you to create a great strategy for the website to rank higher in the SERPs.

ContentStudio: #7 Paid Buzzsumo Alternative

Contentstudio SEO Tools
Contentstudio SEO Tools

Content studio SEO Tools is the best and leading BUZZSUMO alternative content marketing tool in the class. In Contentstudio, the content creator can discover Content Ideas, strategy, and so on. However, This tool is a cheaper tool in comparison to BUZZSUMO as its price starts at 49$.

Currently, it offers its service to many of the leading MNC around the world. These MNC are Unilever, New York City, Mint social, and many other Multinational corporations and University around the Globe. You can check many outstanding user-case of success from its website. At last, I only want to say it is the perfect alternative to the Buzzsumo content marketing tool.

Hootsuite: #8 Paid Buzzsumo Alternative

Hootsuite UI

This is also a Good Buzzsumo alternative as this tool also offers almost every feature offered by HOOTSUITE. The plan starts with 20$ a month which is much economical in comparison to BUZZSUMO for more features than BUZZSUMO. (here a detailed review of Hootsuite with its best alternative.)

SocialPilot: #9 Paid Buzzsumo Alternative

Socialpilot content Marketing tool
Socialpilot content Marketing tool

Socialpilot is a content marketing tool that is a good BUZZSOMO alternative. The Socialpilot only offers content curation, Bulk scheduling as well as for analytics of your website. Social Pilot offers great content creation for Blog, Websites and Social Media Platforms.

The Pricing and features offered by Social Pilot combinedly makes it one of the greatest alternative to the buzzsumo.

Upfluence: #10 Paid Buzzsumo Alternative

Upfluence UI
Upfluence UI

The Upfluence is a software-based marketing solution that helps to identify the organic influencer from 20+ criteria and a pool of 4B+ influencer makes it one of the good alternative of BUZZSUMO for BRANDS, Content creators, and business.

Klear: #11 Paid Buzzsumo Alternative

Klear UI
Klear UI

Klear is an influencer marketing platform that helps brands build, scale, and measure influencer campaigns. It helps the brand to find the best-fitted Influencer for their brand using many filters. The price range of klear starts at 99$.

Traackr INC.: #12 Paid Buzzsumo Alternative

images 44
Traackr Filter UI

Traackr is a solution for brands to gather information regarding brand safety, Discover Perfect influencer, and many more. All these properties make it a good alternative to Buzzsumo.

Semrush: #13 Paid Buzzsumo Alternative

During my review for Buzzsumo alternative, I found semrush is a great alternative to the other content marketing tool. Buzzsumo only offers content curation and Social Management tool while semrush offers content curation, Social Management tool and SEO tools. If we check price to product ratio, then, we will find Semrush is far ahead of the Buzzsumo. Thus, It is the perfect alternative to Buzz sumo with more value to money ratio. Here a detailed Review – Semrush Review.

Rankactive: #14 Paid Buzzsumo Alternative

Rankactive is a great alternative to Buzzsumo. The tools offered by Rankactive ranges in between keyword Research, Backlink Audit, Content curation and other tools. These tools combinedly make a superior platform in comparison with the buzzsumo. Rankactive can help you to improve your SEO. Here a detailed review of Rankactive with the best alternative.

Pocket: #15 Paid Buzzumo Alternative

It is a content curation tool through which a webmaster or Influencer can circulate on more than 1500 online platform. These features make it highly competitive to the Buzzsumo content curation tool. However, many webmasters use Buuzsumo With Pocket. Combinally, both platform makes a great platform.

Postplanner: #16 Paid Buzzsumo alternative

Post planner is content curation and scheduling platform. It can help you to engage and grow followers. It will help you grow your post’s likes by more than 550% monthly. these highly persuasive decisions make it a highly competitive content curation tools concerning Buzzsumo.

Contentgems: #17 Paid Buzzsumo alternative

The tools you will get in the Contentgems platform is very very good. It will help you a lot in content curation and social engagements.

Way forward: Paid Buzzsumo Alternative

During our detailed review for buzzsumo alternatives, we find these 12 buzzsumo alternatives. These alternative are the best alternative an offers exactly same or more feature. Some of these alternative’s price is quite cheaper in respect or offers more value for your money.

So, in my point of view, If you want to use paid content marketing tool, you should use the perfect product that offers high value to money.

Free Buzzsumo Alternative:

There are too many free Buzzsumo Alternative. These are very powerful in themselves, some of the best semrush alternatives are listed below:

Google Trend: #1 Free Buzzsumo Alternative

Google Trend
Google Trend

Google Trends is easy to access Keyword Planner tools for any content writer. Business or Content Creator can check the trend of any Keyword in the worldwide or specific Zones(Countries). With the help of Google trends, you can easily access historical as well as current demand of any industry or niche.

Thus this research gives you perfect insight to plan the future strategy of your industry. This insight makes google trends a perfect candidate to Buzzsumo free alternative as it is available for free.

Alltop: #2 Free Buzzsumo Alternative

Alltop
Alltop

Alltop is a content discovery network to find what’s trending, which content is fit for the publisher, and what is the perfect time to publish those curated content? All of these properties make it the leading BUZZSUMO free alternative in the market.

Feedly: #3 Free Buzzsumo Alternative

feedly Content Curation

There are two versions of Feedly, namely, free and paid Version. The Free version of the Feedly becomes a good buzzsumo free alternative 2021 as the Feedly’s free plan on the web and on mobile allows you to follow up to 100 sources and organize them into 3 feeds. Though the primary Source for the content for free Version is Google Newsfeeds.

ShareIt by Social Pilot: #4 Free Buzzsumo Alternative

Shareit socialpilot review

Shareit by Socialpilot is a free content curation tool and Influencer Discovery Tool for everyone around the world. The platform shareit use to backed by the social pilot which use the tool of the social pilot. The data you get is good and gives great features in comparison to other tools. These properties make Shareit the greatest buzzsumo free alternative in 2021.

Curata: #5 Free Buzzsumo Alternative

curata review

It is a leading content curation platform around the world and one of my favourite tool due it’s User Interface. Anyone can increase Public portfolio with the help of this tool. They offer a demo for 14 days for free. These 14 days become a game-changer for a webmaster around the world and becomes the greatest free alternative to Buzzsumo.

Way Forward:

During our Buzzsumo Review, We went through a lot of Facts and figure to figure out how much good or bad is Buzzsumo. If we conclude the whole review, we find Buzzsumo is a masterpiece Content Marketing tool in the market. There is a lot of lop hole of this content marketing tool as like it’s pricing.

What Are the Best BuzzSumo Alternatives?

There is too many Free and Paid alternatives to Buzzsumo. These alternatives are Social Animal, Ninjaoutreach, Sproutsocial, Oktopost, Scoop.it, Mention, ContentStudio, Hootsuite, SocialPilot, Upfluence, Klear, and Traackr INC are paid while Google Trends and Alltop is a free Buzzsumo alternative.

Quick Summary: Buzzsumo Review With Alternative

Here’s the summary of the entire article on Buzzumo, including its free and paid alternatives. This summary will cover features, pricing, benefits, pros and cons, and more. Let’s dive in:

Custom pricing is not as widely knownPlatformPricingFeaturesBenefitsProsCons
01Social AnimalStarting at $49/monthContent discovery, social media insights, competitor analysisHelps find trending content, analyze social shares, and monitor keywordsProvides detailed social metrics, useful for content ideation, and identifying influencersLimited analytics and reporting features
02NinjaoutreachStarting at $389/monthInfluencer outreach, email outreach automation, relationship managementStreamlines influencer and email outreach, ideal for marketing campaignsAutomation features, large database of influencers, good integration with other platformsHigher price range could be too complex for small businesses
03Sprout SocialStarting at $249/monthSocial media management, analytics, customer engagement toolsComprehensive social media management, suitable for large teams and enterprisesExcellent customer support, integrated social media management, and detailed analyticsCustom pricing, is not as well-known as other platforms
04OktopostCustom pricingB2B social media management, employee advocacy, social media analyticsFocused on B2B marketing, employee advocacy features for brand promotionIdeal for B2B companies, detailed analytics, excellent integrationsCustom pricing, is not suitable for all business types
05Scoop.itStarting at $14.99/monthContent curation, content marketing, knowledge sharingHelps in content discovery, content curation, and sharing ideas for teams and individualsAffordable, easy to use, great for content curationLimited social media management tools, basic analytics
06MentionStarting at $49/monthSocial listening, brand monitoring, competitive analysisHelps in monitoring brand mentions, identifying trends, and tracking competitorsEasy to use, real-time social listening, customizable alertsLimited social media management features
07ContentStudioStarting at $25/monthContent discovery, content curation, social media managementOffers comprehensive content curation, social media scheduling, and analysisAffordable, integrates with many platforms, and includes content schedulingLimited influencer marketing features
08HootsuiteStarting at $99/monthSocial media management, content scheduling, analyticsProvides comprehensive social media management, suitable for businesses of all sizesWidely used, supports multiple social media platforms, good customer supportCan be costly, has a learning curve
09SocialPilotStarting at $30/monthSocial media scheduling, content curation, analyticsOffers cost-effective social media scheduling and analyticsAffordable, easy to use, supports many platformsBasic analytics, fewer advanced features compared to competitors
11UpfluenceCustom pricingInfluencer marketing, influencer search, content creationSpecializes in influencer marketing, influencer search, and content creationExtensive influencer database, detailed influencer analyticsCustom pricing can be costly
12KlearCustom pricingInfluencer marketing, social listening, relationship managementFocused on influencer marketing, provides detailed social listening toolsLarge database of influencers, useful social listening featuresCustom pricing might be overkill for smaller businesses
13Traackr INCCustom pricingInfluencer marketing, campaign management, social media analyticsOffers comprehensive influencer marketing, campaign management, and analyticsExtensive influencer network, useful for campaign managementCustom pricing, is not as widely known
24.BuzzsumoStarting at $119/month (Solo Plan)Content discovery, social media analytics, influencer identification, competitor analysis, backlink trackingHelps in content discovery, social media analysis, influencer identification, and competitive analysis
14SemrushStarting at $129/monthSEO, content marketing, competitive analysisProvides extensive SEO tools, competitive analysis, and content marketing featuresWidely used, comprehensive SEO tools, detailed analyticsExpensive, complex for new users
15RankActiveCustom pricingSEO, website analysis, keyword trackingFocuses on SEO, website analysis, and keyword trackingComprehensive SEO features, detailed website analysisCustom pricing, not as widely known
16PocketFree with optional upgradesContent saving and sharing, content curationOffers a simple way to save and share content for later useFree, easy to use, cross-platform compatibilityLimited social media management tools, fewer advanced features
17PostPlannerStarting at $3/monthSocial media content curation, content schedulingProvides affordable social media content curation and schedulingVery affordable, easy to use, good for small businessesLimited features compared to more expensive platforms
18ContentGemsStarting at $20/monthContent curation, social media integrationOffers a simple way to curate content for social media platformsAffordable, simple content curation toolsLimited analytics, fewer advanced features
19Google TrendsFreeContent trends analysis, keyword researchOffers insights into trending topics, keywords, and geographic interestFree, easy to use, great for identifying trending topicsLimited social media management tools, fewer advanced features
20AlltopFreeContent curation, news aggregationHelps find popular content and news articles for curation and sharingFree, easy to use, comprehensive content curationLimited social media management tools, basic analytics
21FeedlyFree with optional upgradesContent curation, RSS feed managementOffers a simple way to curate content and manage RSS feedsFree, cross-platform compatibility, good for content curationFewer advanced features, limited social media management tools
22ShareIt by Social PilotFreeContent sharing, content curationOffers a simple way to share and curate content for social media platformsFree, easy to use, integrates with SocialPilotLimited features, basic content curation
23CurataCustom pricingContent curation, content marketing, social media integrationOffers comprehensive content curation and content marketing toolsDetailed content marketing features, good for large teamsCustom pricing, might be too complex for smaller businesses

FAQ

How to use buzzsumo for free?

Buzzsumo use offers a free plan to its user with a limited number of searches. Just signup to the platform and get access to the platform.

What is buzzsumo used for?

BuzzSumo is a cloud-based platform that helps you discover the best engagement, content and outreach opportunities across social and search. Discover new keywords, trending stories, customer questions and content success, all while monitoring what’s most important to your brand

What is buzzsumo?

BuzzSumo is a cloud-based platform that helps you discover the best engagement, content and outreach opportunities across social and search.

How does buzzsumo work?

Buzzsumo is a cloud-based content curation and backlink research tool developed to find the best influencers for the brand.

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11 Comments

  1. Buzzsumo is a very fantastic content curation tool. It also helped me to bring high visibility of my business by searching perfect social media influencer. Thanks you so for this buzzsumo detailed review.

  2. The review you have written has very knowledge regarding buzzsumo. This review with best alternative has pretends with me to buy perfect content curation tool for business. and i choosed buzzsumo as our tool. thanks for this very detailed review on buzzsumo with its best alternative.

  3. I have read a few of the articles on your website now, and I really like your style. Thanks a million and please keep up the effective work.

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